Free 3-Day Live ChallengePlan Your Whole year Around One Event That Pays You
In three live days, you'll set your 2027 number, see how one virtual event gets you there faster than selling one-to-one, and pick your event date. Written in sand, not cement.
Free. Live only. Bring your calendar.
Save Your Seat
A Goal Without a Plan Is Just a Wish With a Due Date
Every January you write down a number. By March, you're back to selling one call at a time, hoping the math works out.
It's not a hustle problem. When every sale takes a one-to-one conversation, your calendar caps your income before the year even starts.
This year, plan it differently. Put one event on the calendar and build the year around it.
Set a big number. Sell one-to-one. Run out of hours by spring.
Set your number. Do the one-to-many math. Put one event on the calendar.
Your 2027 number, your event math, and your event date, written in sand, not cement.
Three Days. One Plan. Your Year.
Each day builds on the last. To miss a little is to miss a lot.
Your Number
Set your 2027 revenue goal and figure out how many clients it really takes. We start with the real number, not the hopeful one.
Your Math
See how one virtual event gets you there faster than selling one-to-one. This is the math that changes how you plan your year.
Your Date
Pick your event date and work backwards to a simple plan. Written in sand, not cement, so you can start now and adjust as you go.
Every session is live, 12:00 to 2:00 PM Eastern. No replays, so block the time now.
You'll Walk Out With Your Year Planned
- Your 2027 number, and exactly how many clients it takes
- Your one-event math, so you know what a single event can do for your year
- Your event date on the calendar, with a simple plan working backwards from it
Written in sand, not cement. Start now, adjust as you go.
Is This Challenge for You?
This Is for You If...
- You're a coach, consultant, or agency owner with a high-ticket offer you already sell
- You're tired of every sale taking a one-to-one call
- You want 2027 to have a real plan, not just a number on a sticky note
- You've thought about running a virtual event but never put a date on it
- You can show up live for two hours a day, three days in a row
This Isn't for You If...
- You don't have an offer you're selling yet
- You have no interest in ever running a virtual event
- You're looking for a replay to watch later (this one is live only)
Justin Lawrie
Founder and CEO, Spark Event Studios
I've been producing virtual events for more than 10 years for coaches, consultants, and course creators. I've watched one well-planned event change a business's whole year. This challenge is the planning I do with clients, made simple enough to finish in three days. Bring your calendar. We're putting a date on it.
producing virtual events
booked by Vivian Yip before her event was even over
The Land Geek's growth off its first virtual event
Start 2027 on purpose
Three live days. One plan. Your event date on the calendar before January is a week old.
Jan 4 to 6, 2027 · 12:00 to 2:00 PM ET · Live on Zoom · Free